BBA
About the Department
The Department of Business Administration at Morappur Kongu Arts and Science College is a hub for aspiring business leaders and entrepreneurs. Through its industry-relevant curriculum and experienced faculty, the department nurtures managerial acumen, leadership skills, and a deep understanding of business operations. It provides a strong academic foundation while fostering innovation and practical decision-making, preparing students to excel in diverse organizational environments.
About the Course
The Bachelor of Business Administration (BBA) program focuses on building a comprehensive understanding of the various aspects of business and management. The course covers key areas such as accounting, marketing, human resources, operations, and strategic planning. Through case studies, projects, and internships, students gain hands-on experience that bridges academic theory with real-world business practices. Graduates of the program are well-equipped to pursue managerial roles, entrepreneurship, or advanced studies in business administration.
About the Curriculum
The BBA curriculum is designed to provide a balance between theoretical knowledge and practical application. Students are introduced to core management principles, financial accounting, business law, marketing strategies, organizational behavior, and entrepreneurship. In addition, the program incorporates leadership training, communication skills development, and exposure to the latest business technologies. Electives, internships, and live projects allow students to customize their learning experience based on their interests and career goals.
Vision
To be a leading department in business education, cultivating dynamic leaders and innovators who drive sustainable growth and societal impact.
Mission
- To deliver a quality business education that combines theoretical rigor with practical relevance.
- To develop critical thinking, problem-solving, and leadership skills in students.
- To foster a global perspective and entrepreneurial spirit.
- To produce graduates who are ethically responsible and well-prepared to address challenges in the business world.